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Welcome to the Resource Center. Here, you’ll find the latest information on lead engagement, our AI technology, and best practices for marketing and sales. Read how businesses like yours are using a virtual assistant.

  • Conversica Announces $34 Million Series B - Alex Terry, CEO2:14

    Conversica Announces $34 Million Series B - Alex Terry, CEO

    Watch this short video from Conversica CEO Alex Terry announcing the company's $34m Series B funding, one of the largest of any AI company this year! Rapid growth to 1,000 customers and 16,000 users

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  • 2016 Sales Effectiveness Report - 4Ps of Lead Follow-Up

    2016 Sales Effectiveness Report - 4Ps of Lead Follow-Up

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  • PCG/Brian Pasch Automotive Research Report

    PCG/Brian Pasch Automotive Research Report

    Automotive digital marketing guru Brian Pasch is out with a deep-dive report on how Conversica is helping dealers improve their lead engagement and follow-up.

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  • eBook - Starting a Dialogue: Two-Way Conversations with Lead Engagement Software

    eBook - Starting a Dialogue: Two-Way Conversations with Lead Engagement Software

    Drawing customers into a dialogue takes time, persistence & good listening. Learn how to efficiently begin a dialogue with every single prospect using lead engagement software.

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  • A Human Voice with Superhuman Perseverance, Helps You Sell More: By the Numbers [Infographic]

    A Human Voice with Superhuman Perseverance, Helps You Sell More: By the Numbers [Infographic]

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  • Artificial Intelligence is Here, It's Real, and It's Already Boosting Your Competitors' Sale39:10

    Artificial Intelligence is Here, It's Real, and It's Already Boosting Your Competitors' Sale

    In this AA-ISP webinar, learn the five best practices for significantly boosting the conversion rate of your leads into sales opportunities, and how AI can be applied to automate them.

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  • eBook - Best Practices for Sales Development

    eBook - Best Practices for Sales Development

    Manage your sales team for success: digital-age tactics and tools for prospecting, lead engagement, lead qualifying, sales management.

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  • Dreamforce Study: Sales and Marketing are Often Out of Alignment Survey [Infographic]

    Dreamforce Study: Sales and Marketing are Often Out of Alignment Survey [Infographic]

    Dreamforce Study: Sales and Marketing are Often Out of Alignment Survey [Infographic]

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  • Sell More, More Quickly with Conversica2:57

    Sell More, More Quickly with Conversica

    The Conversica automated sales assistant revolutionizes lead follow-up by significantly increasing engagement and conversion rates. Visit https://www.conversica.com for more info. By automatically co

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  • Study: Half Of Marketing And Sales Budgets Spent On Unpursued Leads

    Study: Half Of Marketing And Sales Budgets Spent On Unpursued Leads

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  • eBook: Qualifying Sales Leads: Three Pitfalls to Avoid

    eBook: Qualifying Sales Leads: Three Pitfalls to Avoid

    Learn common mistakes businesses make when handling leads and how lead engagement software can avoid them.

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  • Bringing artificial intelligence to your B2B company

    Bringing artificial intelligence to your B2B company

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  • White Paper: The Missing Piece- Enhancing the Value of Marketing Automation with Sales Conversion Management

    White Paper: The Missing Piece- Enhancing the Value of Marketing Automation with Sales Conversion Management

    Learn how incorporating a sales conversion management platform with marketing automation solutions or CRM applications provides the missing piece to closing more sales.

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  • Gauging third-party lead quality: engagement rates versus close rates

    Gauging third-party lead quality: engagement rates versus close rates

    I recently had an interesting discussion about determining how to best allocate advertising spend on third party leads. The question was, which would be more important in determining...

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  • Dialogue Marketing Gets Personal with AI Emails

    Dialogue Marketing Gets Personal with AI Emails

    Dialogue marketing is all about engaging with willing consumers and building lasting relationships with them. It can help you build loyalty, upsell, cross sell, get repeat business and get...

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  • Dreamforce follow-up: All good news, no bad

    Dreamforce follow-up: All good news, no bad

    We’re just returning from Dreamforce in San Francisco and it was just, well, massive. We were sponsors and were fortunate enough to have enjoyed a very well-received booth and partner...

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  • So You Have a Lot of Sales Leads, Now What?

    So You Have a Lot of Sales Leads, Now What?

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  • Email leads: How to get more ROI from each lead

    Email leads: How to get more ROI from each lead

    You’ve got a lot of email leads. Maybe even too many. Good job! No worries! Let’s talk about how you make more sales from your hard-won email leads. Using traditional sales approaches, many...

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  • Lead Conversion Landmines and How to Avoid Them

    Lead Conversion Landmines and How to Avoid Them

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  • Beyond drip campaigns: Best practices call for a marketing AI persona

    Beyond drip campaigns: Best practices call for a marketing AI persona

    Timed-release drip campaigns let you maintain a cadence of communication with leads or customers while freeing your team to do other things. Whether for lead nurturing, lead qualification or...

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  • 4 More Rules for a Successful Email Marketing Campaign (Part 2)

    4 More Rules for a Successful Email Marketing Campaign (Part 2)

    This is the second in a two-part series exploring the fundamentals of creating a successful email marketing campaign. The series will cover everything from the quality of your lead source to the...

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  • White Paper: How New Technology is Changing the Way Marketing and Sales Interact with Leads

    White Paper: How New Technology is Changing the Way Marketing and Sales Interact with Leads

    Learn how a new sales conversion management technology is changing the way enterprise marketing and sales interact with leads.

    Read Flipbook
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