At Dreamforce '15: Smarketing: The New Sales-Marketing Alignment Driven by Artificial Intelligence

September 22, 2015
In this recorded presentation from Dreamforce, hear Gary Gerber discuss how you can better align sales and marketing with AI. Does this sound familiar: "You don't follow-up on my leads!" "Well, your leads are lousy!" It's time to end the finger pointing over lead quality and close that longstanding gap between Sales and Marketing. How? With Smarketing, loosely defined as the strategic alignment of Sales and Marketing teams to increase efficiency and drive more qualified leads. Attend this compelling presentation to see how a revolutionary application of Artificial Intelligence to lead engagement and qualification is closing the Sales-Marketing gap, freeing up your salesforce for more human conversations and ensuring for Marketers that no lead is left behind. To learn more, visit https://www.conversica.com/salesforce
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