PCG/Brian Pasch Automotive Research Report

December 10, 2015

Automotive digital marketing guru Brian Pasch is out with a deep-dive report on how Conversica is helping dealers improve their lead engagement and follow-up.

Reading the report, you'll learn more about solving these common internet lead challenges:

  • Sales results are too dependent on CRM technologies, lead follow-up processes and sales training.
  • Regardless of training, human nature ends up dictating how and how well leads are engaged.
  • Cherry-picking of leads out of the CRM results in thousands of dollars each month in lost auto sales.

PCG Research has also discovered another factor hindering sales conversion: a technical issue that we have not publicly discussed to the degree that would satisfy our concerns: email deliverability. Bottom line, your CRM emails are not consistently being delivered, and that needs to be addressed.

Read the PCG Research report to learn how Conversica solves these common challenges in the dealership.

To download the free report, please complete the short form above.

Previous Flipbook
Dreamforce Study: Sales and Marketing are Often Out of Alignment Survey [Infographic]
Dreamforce Study: Sales and Marketing are Often Out of Alignment Survey [Infographic]

Dreamforce Study: Sales and Marketing are Often Out of Alignment Survey [Infographic]

Next Flipbook
eBook: Qualifying Sales Leads: Three Pitfalls to Avoid
eBook: Qualifying Sales Leads: Three Pitfalls to Avoid

Learn common mistakes businesses make when handling leads and how lead engagement software can avoid them.