Digital Dealer 21 - Oh the Dollars We Waste!

September 15, 2016
Dealers today are offered many choices regarding how to spend their advertising dollars. But too many continue to base their decisions upon the wrong thing – close rates. And the fact is, close rates don’t amount to a hill of beans. What really matters is your engagement rate. At this seminar, you will learn to honestly evaluate how you are spending your digital lead dollars, and determine which lead providers to use and which you should lose! So bring a pen – you’re going to do some math but the result will be real money back in your pocket. And how many people get to leave Vegas with that?
Previous Video
Digital Dealer 20: The Big Misdirection: What You SHOULD Be Tracking to Maximize Internet Sales
Digital Dealer 20: The Big Misdirection: What You SHOULD Be Tracking to Maximize Internet Sales

After managing over 10 million leads and over 100 million emails, the Conversica platform provides very hel...

Next Video
2016 Sales Effectiveness Report on Lead Follow-Up
2016 Sales Effectiveness Report on Lead Follow-Up

The 2016 Sales Effectiveness Report on Lead Follow-Up is Conversica's annual assessment on how effective co...